Saturday, February 21, 2015

Rashaad Newsome Response- Cat Boyce

         I was highly intrigued to learn about Rashaad Newsome’s artwork. What immediately caught my attention was how much education and knowledge Newsome exuded. I was interested to see how his multiple degrees would translate through his artwork. Newsome had obtained his B.A. in Art History at Tulane University and then studied Film at Film Video Arts. He then, furthered his education by studying Film at Film Video Arts, in addition to music production and programming at Harvestworks NYC.  His work ranged from collages, videos, installation art, to even programing to track dancers x and y coordinates to create drawings. He was interested in portraying how the hip-hop subculture is also popular culture. Newsome would juxtapose symbols generally of status related to hip-hop culture to push the viewers understanding and interpretation of hip-hop culture. Personally, I preferred his more technologic, and video work than his collages.
The first of his pieces that really intrigued me was The Conductor.  Rashaad Newsome teamed up with radio stations Hot 97 and 105.1 to investigate hiphop culture through informed surveys. Newsome was interested in painting a portrait of hiphop culture over time.  He compiled 6 movements total using repetition, symbols and icons of hip-hop. Through his movements, he paired body language, dance moves, money, grillz, alcohol and other hip-hop culture aspects to the beat and sounds of the popular songs. The piece became not only a study of hip-hop culture trends, but also the technologic advancements overtime. He played with the juxtapositions of different aspect ratios and video quality to also comment on the technologic changes and influences. What interested me even more so than the video editing and surveying, was his collaboration with current hip-hop artists in the installation. Newsome would invite hip-hop artists to perform in the 4 channel space with the video projected on the walls and over the artist. Mykki Blanco, was the artist he had asked to premiere with his piece. Blanco was also a hip-hop figure that stood for gay rappers. The experience of being in the space without a doubt was better than viewing it via video but I was still able to sense the presence that Newsome was able to create.  Newsome wants to continue the piece with new artists to continue to comment on the growth of the hip-hop culture.
Newsome shared with us that the future of this piece will be in the public domain in the midnight moment series in Times Square. He is inviting four performers to come over the span of that month including Naz, Jay Electronica, and even Raekwon from Wu-Tang Clan. I think it adds another dimension to his work to incorporate live performances. It not only keeps the piece new and alive but it show cases the current hip-hop culture. Newsome, also has plans to utilize the technology of our age. He plans to create an app that viewers can then go on, to let them know which location they can watch the performance on the screens in the city. I am intrigued in his acceptance of using old video footage, alongside current artists and current technology. It would be interesting to see the piece 20 years from now with an artist of that time. Who knows what the hip-hop culture will be like at that time? And who knows what the quality of film will be like then or the future of hip-hop videos will be? The component of popular culture, collaboration, time, and archiving really interests me in his work. 

Another piece I really enjoyed was Five. Newsome developed software to track the x and y coordinates of the human body dancing. He then, used the coordinates from his software to generate codes to ultimately create drawings of movement. Newsome was interested in archiving the dance known as voguing and it’s culture. Voguing is a traditional part of ballroom culture that primarily was done by drag queens performing identify.  It was a type of dance, which I had never heard of before. He emphasized that he wanted to bring to life sonically, the movements the dancers were doing physically. I was blown away by the use of technology and collaboration yet again. Unfortunately, we ran over and out of time to have a Q&A but I am interested to see how his use of software continues to play in his work. Although analog work will always be there, I am excited to see the new merge between science, math, technology and art as it continues to grow.

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